Income Generation & Marketing
Introduction: VIN’s Income Generation & Marketing project was implemented to support the women of marginalised communities to generate sustainable income through agricultural and non-agricultural ventures.
Nepal is one of the world’s poorest nations. While it is estimated that 40% of its women are economically active, their roles as manual labourers are disregarded. Access to education is limited by poverty and gender discrimination, meaning women are confined to menial jobs within subsistence farming and without knowledge and credit, it is difficult to change their situation by engaging in a productive income generation & marketing project. Traditionally, in Nepali culture, women are left exclusively to do the work; both in the house, caring for the family and on the agricultural work, to feed them. Due to the low level of technology available in rural communities the agricultural work is labour-intensive. Furthermore, they are not paid. They will be fortunate if the yield from the farming will feed their family. For some, it won’t.
The women remain trapped beneath this burden and the social and cultural barriers that exist in Nepal and, unsurprisingly, they have little self-confidence.
Through the women’s groups, VIN provides a variety of training designed to help the women learn the skills they need to change their economic situation.
Among the list of training VIN has provided are Entrepreneurship Skills, Seasonal and Off Season Vegetable Farming, Basic Livestock Management, Account Keeping, Mushroom cultivation, and sweing and embroidery classes.
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